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Volkswagen Atlas 2025: A Master in Disguise

2024-11-18

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Volkswagen serves as the gateway to the larger family of brands under the same name, including Audi, Porsche, and Lamborghini. At first glance, these brands might seem unrelated to Volkswagen, but that's not entirely true. Technologies and manufacturing processes developed to meet the stringent standards of these other brands are also found in the Volkswagen Atlas. In case you didn't know, the Atlas shares some of its DNA with the Audi Q8, Porsche Cayenne, and even the Lamborghini Urus, which is what makes it such an interesting vehicle.

 

The Volkswagen Atlas underwent a major redesign last year, meaning the updates for 2025 are subtler. These include minor equipment improvements and the addition of new colors. Otherwise, the German automaker's SUV retains all the features that make it so appealing—an undoubtedly good thing.

 

Trim Levels and Pricing

 

Pricing for the 2025 Volkswagen Atlas has not yet been announced as of this writing, so we'll base it on the 2024 model. In theory, no major changes are expected. The range begins with the Comfortline trim, which serves as the entry-level model, starting at $52,260. Those familiar with Volkswagen know this isn't a true base version, as the Trendline trim typically fills that role in other models. Next is the Peak Edition, priced at $56,260, which features a more rugged, off-road look. For a more upscale design and premium options, the Highline trim starts at $59,260. At the top of the lineup is the Exceline trim, priced at $62,260, offering 21-inch wheels, a 360-degree camera, and a head-up display.

 

Category and Rivals

 

The Volkswagen Atlas is well-priced compared to its competitors, some of which can cost nearly twice as much. The German SUV offers a refined driving experience and a generally elevated feel, almost like being in a luxury vehicle.

 

Key Competitors: Chevrolet Traverse, Dodge Durango, Ford Explorer, GMC Acadia, Honda Pilot, Hyundai Palisade, Jeep Grand Cherokee, Kia Telluride, Mazda CX-90, Nissan Pathfinder, Subaru Ascent, Toyota Grand Highlander.

 

Design and Technology

 

Elegance and presence define the Atlas's exterior aesthetic. Volkswagen opted for a cleaner, less provocative design than many of its competitors, which I personally find appealing—and I'm sure many of you will agree. The Atlas commands respect with its sophisticated lighting and massive wheels.

 

The interior is perhaps the model's only weak point in terms of design—particularly the dashboard and steering wheel. While material quality is excellent, the design is somewhat simplistic. Fortunately, Volkswagen makes up for this with its technology. The Atlas infotainment system is among the most enjoyable to use, and the digital instrument cluster is clear and visually impressive in certain modes. Additionally, Android Auto and Apple CarPlay are standard.

 

Performance

 

There was a time when the Volkswagen Atlas offered multiple powertrain options, but it now comes with just one. While this might be a disadvantage compared to some competitors, the current powertrain is still impressive. It features a 2.0-liter turbocharged 4-cylinder engine delivering 269 horsepower and 273 lb-ft of torque, paired with an 8-speed automatic transmission and all-wheel drive.

 

Weaknesses

 

  • No sporty or electrified versions are available.

 

Strengths

 

  • Enjoyable to drive and highly capable.
  • Excellent value for money.
  • A head-turner wherever it goes.

 

Signature Element

 

What sets the Volkswagen Atlas apart isn't what's visible. Rather, it's the underlying elements borrowed from other luxury brands that elevate its design and engineering.

 

Final Thoughts

 

Volkswagen has hit a home run with the Atlas, which continues to grow in popularity. It's a more accessible product than the previous Touareg, making it widely appreciated by a diverse range of buyers. You no longer need to be a die-hard Volkswagen fan to love it. Honestly, I found it somewhat unremarkable at first, but after getting behind the wheel, I was pleasantly surprised.

 

Jean-Sébastien Poudrier

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21 Depending on the province in which you live, you may be eligible to receive incentives. These include, but are not limited, to up to $4,000* from British Columbia's Go Electric BC Program (available on the ID.4 base trim only) or as much as $4,000 from Quebec's Roulez Vert program. The QC government has recently announced that the program will be suspended as of Feb. 1, 2025. See About the Roulez vert Program for details. The Roulez Vert program also offers an additional rebate of $600 with the purchase of the Volkswagen 2-in-1 Charging Cable. If you live in BC in a single-family home, row home, or duplex, you could receive a rebate* of up to 50% of the purchase and installation costs of an eligible Level 2 EV charger, to a maximum of $350.◊◊

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Limited time finance offer available through Volkswagen Financial Services, on approved credit, based on a new and unregistered 2024 ID.4 Electric ID.4 PRO S AWD base with single-speed transmission having a starting price of $58,299.00, including $68 PPSA registration fee (including third-party registering agent fee), $2,100 freight and PDI, $100 air conditioning levy, $23 tire recycling levy, $13 OMVIC fee, and $500 representative dealer admin fee (actual fee is set by dealers and varies, up to $500), and included in weekly payment. Dealer Administration Fee includes documentation and administration costs related to the delivery of the vehicle, such as the dealer cost involved in licensing, lien search, and contract administration. Finance example: 60-month term at 0.00% APR equals a weekly payment of $225, after application of $10,000 credit. $0 down payment or equivalent trade-in due at signing. In Ontario, Volkswagen Group Canada Inc. is responsible for the tire recycling fee used to cover the cost of collecting and recycling end of life tires when returned by consumers. License, insurance, registration, options and applicable taxes are extra. Cost of borrowing is $0 for a total obligation of $58,299. Dealer may sell for less. Dealer order/trade may be necessary (but may not be available in all cases). Conditions apply. Offers end January 31, 2025 and are subject to change or cancellation without notice.

$10,000 cash bonus available to be applied as a discount off MSRP, before taxes, on cash purchase, finance or lease (through Volkswagen Financial Services, on approved credit) of new and unregistered 2024 ID.4 models